Posts by author: Carol Trehearn

Are Internet Cookies Bad for Privacy?

Are cookies bad? Are website owners sneaking away with your information and selling it for a profit? Can they read your browsing history or sneak a pic at those files on your hard drive?

Using WordPress for Small Businesses

As a start-up company, you might not be able to afford to hire a professional website developer. However, you must have a website dedicated to your business, as most consumers now turn to online resources to find products and services. It’s also an easier way of being able to showcase your company’s work and to let customers know exactly what it is you do. WordPress has been used by individuals and small independent businesses for years and is a great way of creating a professional website. Here are some ways you can use WordPress to help your business grow.

How to Improve Your WordPress Site

Regardless of whether you use your WordPress site for personal or professional reasons, there’s no reason why you shouldn’t seek to optimize it. Bear in mind, though, that your site isn’t going to improve itself. If your WordPress is to reach its full potential, you are going to have to put the work in.

Why WordPress is the best choice for small business

According to one search engine analyst, 97% of people learn more about local companies online than anywhere else. With that in mind, a good website is vital to any growing concern. But the last thing any busy entrepreneur wants is to become bogged down in the time-sapping intricacies of web design.

Why You Should Create a WordPress Site for Your Employees

You might think that a company website is only ever for the company’s customers and in some ways, you may be right, but that’s not to say you can’t create one for your employees too. Depending on the type of business you run and the number of employees you have, there are some innovative ways you can use WordPress to create an internal website that your employees will love and find really valuable. Here are a few ideas you could try out using the WordPress platform.

A Look at Some of the Ways to Improve WordPress Page Loading Speeds

There are many reasons why you would want to improve page loading times for your website based on the WordPress platform. It will make website management from your end a lot easier for a start. You’ll even find that search engines will reward you with better positions in the Search Engine Results Pages (SERPs).

4 Reasons Why Bespoke Solutions are a Win-Win for an E-Commerce Store

If you want to start and run a successful e-commerce website, then the biggest priority should be standing out from the crowd. The last thing that you want is a site that looks just like hundreds of others out there.

7 Pieces of Software to Improve Your Blog

If you want to write better, faster and increase your readership, while effectively maintaining your website security each day, you need to utilize the different types of software available.

How to Prevent Cybercrime

Cybercrime can happen to everyone, businesses and individuals alike. It’s only natural that this is something that you don’t want to deal with, but what if it happens to you? This is why you should take precautionary measures against it, and there are a number of things that you can do.

Are You Making The Most Out Of Your Website?

For a modern-day business, there is nothing more important than the company website. It is often the first point of contact for the target audience, and this means that it needs to engage the visitor, provide value and convert them into a customer. This is no easy feat, and many businesses are not making the most out of their website, which will hold them back and stop them from reaching their potential. Fortunately, it can be relatively simple and straightforward to make a few changes to ensure that you are getting the most out of your website and you will soon notice the impact that this has on your company.

How Your Mobile Phone Can Help You Run A Better Business

Your mobile phone isn’t just for personal use any longer and can actually help you to run a better business. If you want to quickly advance your company, then it’s in your best interest to learn more about this topic and commit to using your mobile phone more often for keeping your company running smoothly.

Habits That Will Make You A Better Graphic Designer

Becoming a better graphic designer isn’t necessarily an easy task, but is doable with the right attitude and approach. The following suggestions will give you a good idea of what habits you need to be focusing on as you try to improve your skills.

7 Ways To Improve Your Company Website

In today’s digital age, every business needs to have a high-quality website. This is how you present your brand to the world, so the website needs to paint the company in a positive light and have value. It can also be hard to develop a website which stands out from the crowd and is memorable which can hold a business back. Therefore, it can be helpful to know a few tricks which will help to improve your company website and make sure that it wins over visitors and turns them into customers. Read on for a few different ideas which should help.

Optimizing Your WordPress in 4 Simple Steps

Optimizing your WordPress site should be one of your top priorities if you are planning to use it as a marketing tool, either for yourself or your business. This means ensuring that it is quick and easy to use for all those that access that, that it is engaging for all that may stumble across it, and that it resonates with your target audience. In order to optimize your site, you’re going to have to take the four simple steps laid out below.

How to Identify and Address CMS Vulnerabilities

Have you ever stopped to consider just how many websites there are around the globe? You may be surprised to learn just how many there are and how fast the rate of growth truly is. Let the following information sink in for just a moment. In 2014, there were approximately one billion active websites.

How You Can Use Technology Innovation to Create a Successful Website for Your Needs

There are a number of reasons it is important to create your very own website. Whether it’s for business or personal purposes, this site can help you boost your brand awareness and thus improve your online presence.

How WordPress Can Make Your Business Website Easier to Manage

For most businesses, creating a website is usually part of the package. In this digital age, it’s important as it gives you home online as well as a base where people can find you. Most websites contain valuable information about who your company is and what services they offer. There is also a range of other details that you can include to engage customers and keep them interested and updated. Having said that, if you haven’t yet created a website for your company or are thinking of starting over, here’s how WordPress can make your site easier to manage.

How Using WordPress Will Benefit Your Website

A website is incredibly useful for companies and people alike. It’s easier than ever to create one, and this is particularly due to the programs and tools available at your disposal. Take the example of WordPress, and the countless benefits that using this software will bring to your website. It allows you to find unique themes, and there are hundreds that you can choose from.

3 Ways to Ensure Every Consumer is Fully Satisfied

If you want to stand any chance whatsoever of drawing custom out of your consumers, then you need to satisfy them. This means doing more than making sure they are satisfied with what they’ve paid for, too. You have to go out of your way to build a relationship with your consumer base on a deeper level, and you have to make it clear to them that, whether they purchase a product from you or not, they are still of importance to you.

How to Match Your Photography and Your WordPress Theme

For photography bloggers, choosing what theme to use for their blog is almost as important as deciding what platform to use! There are over 3000 WordPress themes to choose from on the basic website and thousands more when you include themes downloaded from exterior sources.

3 Ingredients of a Great Website

Much like your favorite cake, a website needs to consist of well-researched ingredients to make the perfect product. You may have the core ingredients, but if you forget to add one, the quality can be compromised. To help you avoid cooking up a disaster, here are the 3 ingredients of a great website.

The Benefits of a Business Website

A business without a website is not credible. A strong online presence can make the world of a difference to companies, due to the long list of benefits that it provides. For example, after you started the website, you can better grow your audience. Remember, in this case; more people can mean more potential customers and higher profit-making. Moreover, it is incredibly important to have an online presence for the sake of being found. If someone wants to learn more about who your company is and what they do, how can they do it? People use search engines to answer most of their questions nowadays, and you need to answer this demand by having the necessary platform set up online.

5 Innovative Methods to Market Your Business

Quite simply: marketing and business growth go hand-in-hand. If you want to boost your brand, increase your sales and develop a solid customer base, you must embrace powerful promotional strategies that will help you to take over an industry and jump ahead of your competitors.

5 Important Features to Consider for Your WordPress Online Store

You decided a long time ago that you wanted to run your own online store and you know what you’re going to sell. The next important step to take is to design your store. This is quite possibly one of the most difficult stages you’re going to need to deal with, and it’s likely to take up a lot of your time, for the next few months at least. More than a quarter of the web runs on WordPress, and there are plenty of good reasons why. For the complete novice there is a heap of free information, and it’s relatively easy to get a site up and running. Before you get started, here are five of the most important features you need to include.

The Very Best Website Themes

There are thousands of website themes to choose from online. Choosing a theme for your website is a difficult task because it can be a challenge to visualize how your content can be adapted to make way for a shiny new theme. However, themes are the perfect solution to help make any content come together to appear like a professional website. They’re an incredible tool for short-cutting towards visual brilliance. Listed below are some of the most flawless, fun and contemporary themes that will make your website irresistible.

Three Things to Consider When You Start a Blog for Your Business

Blogs are so much a part of internet marketing for businesses now that if you don’t have one yet, you are probably very well aware of the benefits you will gain by adding one. The ability to have a platform for content marketing, a way to boost your SEO by adding more useful and regular content, and the new ways to engage with your target audience are all good reasons why having a blog on your business site is a good idea.

3 Areas of Your Business to Automate

Managing a business is something that has to be done around the clock. You’ve got to show up every single day if you want to increase your chances of your business being a success. It is also important that to increase your output you put in as much as possible. One of the ways that you can maximize the time and efforts of your employees is through the power of automation. This makes it possible for technology to step in and take over all of those repetitive and time-consuming tasks that take hours of time. On those premises, you’re going to find three areas of business that you should think about automating.

How to Maximize Business Control

Taking better control of your business is not just essential, it will also be the test that you need to make sure your company is running at optimal efficiency and productivity. Knowing how to be a better manager whilst also ensuring that your business strategy is moving forward as planned can be very challenging. When it comes to being more in control of your business, there are three main areas where you should be concentrating your efforts, and having an ongoing strategy within each category will ensure that you are in control of your business at the maximum levels. Here are the best ways to ensure that you are maximizing the control that you have over every area of your business.

How to Conduct a Marketing Audit

When attempting to improve your company’s standings in the public eye, it’s best to know where exactly you stand, and this is what a marketing audit achieves. Before enacting any major marketing campaigns, SEO improvements, or PR objectives, you’ll want to know the strong and weak spots in your company. You need to know the areas that can be improved and optimized to bring your website more traffic, your store more sales, and your business higher profits. This article takes you through the stages necessary to conduct a sweeping marketing audit that’ll put you in the best position to enact positive change for your brand exposure.

How To Get Your Website Working For You

If you’re the main contributor to your website or blog, then you have to engage with your content; it needs to interest you. You want others to enjoy it, so it makes sense to ensure that it maintains your interest before getting properly started. If you’re unsure as to what others think of your material, then ask them. Conduct polls and ask visitors to leave feedback. Consider what users stand to gain from visiting your site, and how you’re going to use the data you collect to impact your website positively.

How You Can Run Your WordPress Like a Pro

You might feel that launching your WordPress account was the hard part, and now it’s time to relax. Unfortunately, while setting up and launching your WordPress site can take a lot of time, energy, and thought, the work is simply just beginning. If you want your site to look and run like a professional website, then you need to put more time and more work into it. In order to achieve both success and growth, then you need to keep consistent and always focused on improvement. Ideally, you want to create a website management strategy that will make the process of running your WordPress site much easier and much more professional.