10 Best Email Marketing WordPress Plugins

While email marketing is one of the most convenient ways of growing business, there are lots of things you need to mull over while expanding your email list. After launching your WordPress website, ensure that you install appropriate email marketing WordPress plugins with the ultimate goal of generating quality leads and a higher conversion rate for your business.

No matter what type and size of the website you have, just make sure you encourage web visitors to become subscribers on your website. This not only helps you grow your customer’s reach but also improve the visibility of your business across the web. To achieve this, you just need to add an opt-in form either in the sidebar or just beneath your content area.

Apart from this, the WordPress ecosystem offers a whole slew of powerful free and premium email marketing WordPress plugins that will take your email marketing campaign to the next level and help you grow your email list with ease. Below is the collection of 10 best WordPress Plugins that will help you convert more email subscribers for your business.

1. OptinMonster

OptinMonster is an ideal WordPress plugin for those who want to convert their web visitors into subscribers/potential web customers. It comes packaged with tons of advanced features including A/B Split Testing, Page Level Targeting, and unlimited types of opt-in forms, such as floating bars, sidebar forms, lightbox popups, slide-ins, etc to help you grow your email list with ease.

Plus, the plugin comes with an intuitive drag and drop builder that lets you create beautiful and professional-looking opt-in forms, without even hiring a web designer or developer. It also has an inbuilt Exit Intent functionality that will let you read your real-time visitor behavior and send them pop-up forms when they are about to leave your site – this gives them another chance to become a subscriber on your site.

OptinMonster is fully responsive and works seamlessly with popular email marketing services such as MailChimp, GetResponse, and Aweber.

2. SumoMe

Build your email list with SumoMe List Builder 3 tool. It allows you to create engaging pop-ups that display on timers, clicks and before visitors leave a site.

There is a built-in drag and drop functionality that will let you create and customize your pop-up forms with ease. This means you can tweak the color of your text, buttons, and backgrounds, font size and more according to your site’s design.

You can also set the time of your popups so that they will appear when visitors are likely to leave your site – an exit intent technology. Overall, SumoMe is a fantastic WordPress plugin that lets you convert your real-time visitors into potential customers on the fly.

3. LeadPages

LeadPages is an ultimate plugin for WordPress that helps you generate more quality leads and sales for your business. It offers hundreds of mobile-friendly landing page templates that you can choose as per your preference. Each template is created to encourage visitors to join your email list, make buying decisions, or sign up for your event.

Its simple and intuitive user interface and out-of-the-box optimization tools will take your email marketing campaign to the new heights of success. Adding lead boxes opt-in forms to a web page becomes super-easy, even for a non-tech savvy owner.

To an addition, LeadPages let you add Lead links to your emails and allow subscribers to tweak their email preferences, opt-in for additional content, or sign up for webinars on the fly. Overall, it is a great tool that lets you collect customer contacts from pop-up forms, landing pages, text messaging, emails, and social media channels.

4. ThriveLeads

Generate quality leads and grow email lists by integrating ThriveLeads plugin into your WordPress site. It comes equipped with a ton of exciting features and customization options to let you create intriguing opt-in forms, popups, and signups at the drop of a hat.

It offers a variety of ready-made templates to let you drive more visitors for email subscriptions. With the use of its drag and drop editor, you can create simple yet robust opt-in forms for your email marketing campaign with ease.

Plus, there is a SmartLinks feature that lets you hide the opt-in form from those who have already subscribed to your email list. Other advanced features of Thrive Leads including Exit Intent Technology, In-built Analytics tool, Slide-in Forms, Compatible with popular email marketing services, and a lot more.

5. Ninja Popups

With over 25,000 sales across the web, Ninja Popups has become one of the best solutions for creating and displaying popups on the WordPress website. It not only grow your email list but also improve social count by making the use of an inbuilt social locker plugin.

The plugin offers a complete range of advanced features, such as drag and drop visual editor, 8 free opt-in panel, more than 50 new beautiful popup themes, advanced mailing systems support ( such as Freshmails, ActiveCampaigns, RocketResponder, etc).

The best part about Ninja Popups is that it is well optimized for search engines to help you get higher ranking on SERPs and also ensures fast loading speed to help you stay ahead of the game.

6. WP Subscribe Pro

WP Subscribe Pro is a WordPress plugin, developed by MyThemesShop to let you build an extensive email subscribers list for your web business quickly and easily. With the help of this plugin, you can increase your web traffic, convert your visitors into subscribers and maximize your sales.

The plugin integrates well with GetResponse, MailChimp, Aweber, and FeedBurner, and supports multiple powerful features such as Exit intent trigger, in-built widget support showcase the opt-in form in footer or sidebar, and so on.

7. Optin Forms

Optin Forms is an incredible list building plugin that helps you transform your web visitors into subscribers for higher conversions and increased sales. With this plugin, you can incorporate opt-in forms either below, on the top of or within your blog post to help you build an email list easily.

It offers three beautiful template designs to let you create professional-looking opt-in forms in seconds. You can also customize their color, text, font sizes and other elements within a matter of few clicks.

This plugin is super-easy to install and requires zero coding skills. It lets you create mobile-friendly pop-ups and opt-in forms to give your mobile visitors a rich and soothing experience.

8. Ninja Kick

Ninja Kick is a great subscription WordPress plugin that empowers you to incorporate subscription form using push/sliding animation effect into your WordPress site or blog. The plugin offers four ready-to-use templates to let you create and customize your opt-in forms on the fly. Plus, they are fully responsive and mobile-friendly.

You can also add a button or link into your posts or pages to let your visitor easily see the opt-in forms within your website for generating higher conversions and sales. In addition to email marketing service integration, Ninja Kick supports GetResponse, MailChimp, iContact, Aweber, and Constant Contact.

9. Optin Feature Box

Optin Feature Box makes it super easy for you to generate more subscribers to your email list. Add opt-in forms below the header area of your site to convert your users into subscribers with ease.

You will also get a simple and easy to use interface to help you create beautiful opt-in forms in seconds. Plus, it supports a/b testing to let you generate the best possible results.

10. PopUp Domination

PopUp Domination is a customized, responsive and user-friendly list building tool that enables you to get quality subscribers for your web business. It comes with a built-in drag and drop interface to let you design beautiful popups to encourage visitors to become subscribers on your site.

The plugin is well-optimized for multiple devices and screen sizes including smartphones, iPhones and tablets. Plus, it offers some of the robust features including beautiful templates designs, analytics integration, A/B split testing and a lot more.

11. Omnisend

Omnisend is an omnichannel marketing automation platform built for e-commerce. Going further than just email marketing, Omnisend helps retailers create a seamless digital marketing strategy built around their online shoppers. Using sophisticated automation workflows that allow you to automate more than just email, you can let your campaigns reach out to your customers on several channels without lifting a finger: Facebook Messenger, SMS, email, WhatsApp, Viber, push notifications, and many more.

Advanced segmentation means you can precisely target your customers and be sure that you’re sending the perfect message to the right customer at the right time. Omnisend also offers dynamic features for email capture such as exit-intent popups, customizable landing pages, and animated sign up games to help you build your email list from scratch. Known for its ease-of-use and remarkable customer support, Omnisend offers a free trial to let you try out some of the more basic features before committing.

Email Marketing WordPress Plugins Conclusion

These are the top 10 WordPress plugins that will help you improve your email marketing campaign and let you generate higher conversion and sales with ease. All the plugins mentioned above in this blog post work well with different types of sites, blogs, and mobile devices. Just make sure you pick out the most suitable option according to your business needs.

Author Bio

Lucy is currently working for Hirewpgeeks.com and handling all major development projects along with her team of developers. While she is not coding, she enjoys reading and writing techy articles. You can follow her on Twitter.